Archive for the ‘salon equipment tips’ Category

Promoting a salon equipment business using social media

Monday, July 6th, 2009

A lot of people get pretty intimidated when it comes to using social media available today for promoting their salon equipment business.

Selling equipment for salons, barbershop furniture etc is hard enough just as it is, so why go through all the trouble of setting up a social media account, such as facebook or twitter?

Does it really help your business and could it be used for promoting salon business, such as a hair salon, or a spa or maybe a massage salon?

To make the really long story short - YES, IT DOES.

If you just wanted to find out about the ultimate outcome of using social media with your business, then you got what you were looking for - a final answer. For those of you who want to know how it feels to promote a business, such as a salon equipment store, hair salon, spa, barbershop or a massage salon using social media - stay tuned.

When trying to win new customers, you really want to try not to get them to buy your products or services, but to solve their problems and needs instead. You have to give in order to receive and social media is just another proof that it just the right way of doing business.

We’ll take twitter as an example - you might think that mass following of other people spamming with automated direct messages or automated tweets is the right thing to do, but you couldn’t be more wrong.

Find the people which are interested in your niche, don’t just get as many followers or people following, just to show off with a large number of followers. If you’re in a salon furniture business, you’ll want to know what the people owning or running a hair, beauty, spa or massage salon need and what are their problems and needs.

Help them, give them advice and be honest and sincere with your answers to questions they might have. You’ll see, hard work, being ethical and helpful to those in need will pay off.

A potential customer is not someone you want to do business only once. He is somebody who is bringing bread to your table, so treat him with respect.

If you provide your customer with value and quality, be sure that he’ll check your business first whenever he gets in need of a solution related to your niche business.

By now, you might just be asking yourself - where does the social media come in all this?

The answer is - everywhere!

Instead of cold calling your prospects, you can now follow their tweets, be their friend, chat with them or help them solve a suddenly arisen problem they might have.

Offer your friends from social media services a special discounts available only to them and show them how much they mean to you.

Keep in mind though - nothing comes overnight. You cannot build a relationship overnight and making a business relationship is not an exception. Be persistent, because persistence and commitment is the key and the prospects will come.

Once again, provide people with solutions to their problems, quality products and good information and you will never be out of business.

A more comprehensive and detailed guide on using twitter or facebook  is yet to come, but in the meanwhile this article can be that will give you an insight to a whole new way of dealing with customers.

You can find us on twitter on http://www.twitter.com/salonequipment or on facebook - http://www.facebook.com/salonequipment

Empire-beauty.com is your one stop for all the salon equipment needs.

Should you start a salon business?

Tuesday, June 16th, 2009

So, you’re wondering: is starting a salon business is the right thing to do?

Well, according to usnews.com, one of the best career jobs in 2009 is a… a hair stylist. Yes, you read right and if you don’t believe, then feel free to read the article here.

Starting a salon business isn’t that hard as some people think it is. You don’t need much to start your salon business and financing of salon equipment is widely available these days.

If you already posess the skills needed (if you are a hair stylist or a trained aesthetician), then you’re almost good to go.

All you need now is some quality salon equipment which thanks to the wonders of the modern age are easier to find then ever.

You should focus your attention to wholesale salon equipment stores which are well established business and offer factory warranties on their salon equipment products.

Pay attention to the interior design of your salon and try to match the color of your salon furniture with the rest of interior. If you need custom made furniture, then don’t hesitate to ask your salon equipment provider if they offer such equipment and if such service is extra charged.

Pay attention to how you treat your customers - if they’re going to spend around $30, $50 or more on a haircut or beauty treatment, then they better not regret for doing it and never come back.

The furniture should be durable and of good quality and service you provide should at least meet customer’s expectations.

Don’t allow yourself to have broken or crooked manicure tables, squeaky barber chairs or maybe even cracked (worse yet - broken) styling stations.

Beware of low quality equipment and suspicious business who appear out of nowhere and disappear with the same ease with your money in their pocket.

Pay close attention to reviews, customer satisfaction program and, ofcourse, prices :)

Empire-Beauty.com is here to help you with any issues you might have with your start-up salon business and we’ll be happy to answer any questions you might have regarding equipping your salon with the best possible quality salon equipment.
Don’t hesitate, visit our website or call us now!

Illinois salon equipment

Wednesday, January 21st, 2009

Where to find and buy salon equipment in Illinois - a how to guide.

Illinois - land of Lincoln.

Owning a salon business is a very profitable business if you just know how to manage it right. If managed correctly, your salon could last for well over 50 years and serve satisfied customers who will help you grow and maintain your business.

With the today’s economic state and unemployment rate, it is very important to know that your start-up business will be profitable and to get all the necessary equipment at low prices. If you know how to run your salon, then you’ll be free from all worries about economics and current political situation.

The reason?

It’s simple, yet proven - people always need to look nice.

It is not uncommon to find very affordable (even unreal) deals for salon equipment or barbershop furniture, just to later find out that the shipping charges are more then pricey.

It is logical to think that residing in the same state as the seller of salon equipment does makes the shipping rates lower. In most cases that is not the case, but luckily for you, Empire-Beauty.com can offer you great deals on shipping salon equipment to Illinois or Chicago, IL.

We know just how hard it is to get a business started, or to maintain the maintenance expenses as low as possible.

That is why we are offering the top quality furniture and equipment for any type of spa, nail, beauty, barber or hair salon at unbelievable prices!

If you’re in Illinois, then call us or visit our website at www.empire-beauty.com to get the latest information on our super low prices on salon equipment and to learn about low priced, fast worldwide shipping.

Empire Beauty salon equipment offers you even custom made salon equipment at no extra charge! If you need custom color furniture for your salon, we’ll be happy to take your order and fulfill all your needs!

Custom styling stations, shampoo units, barber chairs, facial beds, spa beds, massage tables - all can be found at Empire Beauty salon equipment and it can be shipped worldwide.

To summarize this guide about buying salon equipment (specially for Illinois)

  1. Check if your seller has special shipping rates to the in state destinations
  2. Be careful of overpriced shipping, because it is one way seller compensate their “unbeatable low prices”
  3. Check if the seller has some kind of transit map, or time table, so that you can know when to expect your equipment to be delivered and plan your grand opening accordingly.

Feel free to contact us if you have any questions:

www.empire-beauty.com

We’re looking forward to hearing from you!

Salon Equipment Packages

Friday, October 10th, 2008

What are exactly “salon equipment packages”?

Sometimes, you might be in need of several new items for furnishing and equipping your salon business. Maybe the shampoo unit isn’t as cool as it was years ago, the styling station has some cracks and dents, styling chairs are worn out, the hood dryer is broken, or the world just seems to be turned against you.

If you’re in a situation where all of the above may apply, you don’t need a certified magician :)

No! What you need is a quality salon equipment store!

You see, there are some stores and distributors out there that might just have some special discounts on salon equipment packages. If you’re purhcasing several items from the same source, you might expect a discount to be a standard feature in such cases, right?

Wrong.

Don’t just take us for granted! Finish reading this sentence, then go out there, check out other stores and then continue reading this article.

Yes, we at Empire-Beauty are offering special discounts on salon equipment packages as well as on custom made equipment packages and we more than happy to take your order :)

We are shipping our goods to all of the American states: Alabama, Alaska, Arkansas, Arizona, California, Colorado, Connecticut, Delaware, Florida, Georgia, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wyoming.

Also, with a worldwide shipping, special discounts on salon equipment packages, wholesale prices on salon equipment and salon furniture, quality products and equipment experts - you just cannot go wrong!

Empire Beauty salon equipment is waiting for your call, so don’t hesitate and call us now!

What is a Beauty Salon anyway?

Monday, September 29th, 2008

A beauty salon is a business dealing with cosmetic treatments of women and also of cosmetic treatments of men.

You might think that beauty salon and a barber salon are the same, but they aren’t. Barber salons mostly deal with simple cutting of one’s hair, whereas beauty salons deal more with body and face beauty treatments.

(By the way, did you know that early barbers were performing medical interventions on their customers? More on this later :) )

Some beauty treatments offered in a salon:

  • Massage
    You’ve probably heard of this - it involves structured or unstructured pressure delivered to customer’s body, as well as tension, vibration or movement.
  • Facial
    It’s a cosmetic treatment of face, often involving creams and healing masks - all for the wellness of face skin
  • Manicure
    Cosmetic treatment of hands and nails
  • Pedicure
    Cosmetic treatment of… of course feet :)
  • Hair removal (that’s pretty much self-explanatory), but here are some ways of performing hair removal:
    • waxing
    • threading
    • laser removal etc

So this is it - a short informative guide to beauty salons, more articles are yet to come. In the meanwhile, feel free to browse the rest of blog articles or browse our store

P.S.

The great financial side of salon business is that no matter what the economical situation is, people always need a haircut or beauty treatments! Don’t forget, for running a successful salon business, you need salon equipment, great looking and durable - just the kind of equipment we at Empire-Beauty have to offer :)

Guide to buying Barber Chairs for your Barber Salon

Friday, September 19th, 2008

How to get premium quality barber chairs for your salon business?

Considering that quality barber chairs are going to last your salon a long time, you probably came to conclusion that barber chairs are a big investment that pays itself off. The higher the quality of barber chair, the more will the salon equipment last and therefore - you save more money on salon equipment.

There are five things you should keep in mind when shopping online for a barber chair :

  1. One of the first things a new customers notices when entering your salon will be - barber or styling chairs.
  2. Barber chairs should be
    • functional
    • roomy and comfortable
    • well combined with the rest of salon interior
    • well designed
  3. The budged doesn’t matter: barber chairs and styling chairs suitable for any budged are available online these days, to you can be sure that whether you’re starting a new salon business or just remodeling a established business - you’re OK.
  4. Warranty on barber chair products - always look out for barber chairs or salon chairs that come without warranty on hydraulic or electric parts. Overseeing these kind of things can eventually set you back hundreds of dollars.
  5. Always be sure that you’re buying from a established, registered business. With the expansion of online shopping came the expansion of cyberspace crime - identity theft and stolen credit card information are just the tip of the iceberg of all the things that could go wrong when buying from an non verified source.

Calculate the number of barber chairs you need:

Many salon equipment stores offer a package discount, so if you buy more then 2 items, you’re probably eligible for a discount. Empire-Beauty.com offers discounts on salon packages and our customers can select and make their own packages too!

It doesn’t matter if you’re planing to operate from the comfort of your home, or if you’re starting a salon franchise - you’ll always want to purchase as much salon equipment as your business needs and avoid getting carried away.

Empire-Beauty offers 100% financing, which makes buying salon equipment even easier! Call us for more information, our operators will be happy to take your call :)

If you decide to go for electric barber chairs - that’s fine. You’ll get those chairs reclined just by pressing a button. As with everything - these kind of chairs might cost you more then hydraulic barber chairs.

Barber salon chairs are probably going to be the greatest investment you’ll make. With prices ranging from a few hundred dollars to even thousands of dollars, this investment is definitely worth the time you’ll spend planing it out.

As already mentioned, if you buy multiple barber chairs, some companies might throw in special discount (luckily, Empire-Beauty.com is one of them ;) )


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